Branding
When it comes to positioning yourself against your competitors, are you happy to play it safe and follow the herd, or do you want to
17/08/2022
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When it comes to positioning yourself against your competitors, are you happy to play it safe and follow the herd, or do you want to
Brand manual, brand guidelines, or brand book? However you refer to it, this important document is essential for reinforcing your brand’s identity and communicating with
Consistently putting your customers first is rule number one in the marketing handbook, but how often do you apply this principle to your customer service?
You wouldn’t build a house without foundations, so don’t build a brand without a strategy. Foundations are there to stop your building toppling over and
Your brand is usually the first thing that people see when they discover your business. If you love your branding and you feel confident standing
How do you take your business online and keep your brand on point? It can feel daunting, but with the right guidance any sized business
What does your brand identity have in common with patterned wallpaper? If you put up some wallpaper and it’s got a clear pattern on it
Have you seen ‘The Queen’s Gambit’? It’s a great story, and certainly made me want to play chess again. Chess is a board game that
There are clear times to rebrand and also times when it doesn’t quite make sense, have you hit a business milestone, a landmark birthday, outgrown
How would people describe your brand? How do you want them to describe it? Quirky? Professional? Practical? No matter what direction you go in, branding